Search Engine Optimization (SEO)
SEO
I am talking about SEO. SEO stands for Search Engine Optimization. SEO (Search Engine
Optimization) is the process of getting traffic from the editorial, free, organic and natural
search results in search engines. It is a main purpose to improve your websites position in
search results pages. The more website is listed and the more people will see it.
💧 Good SEO is involved many different activities.
💧 It is identifying the relevant keywords with good search traffic potential.
💧 It is creating high-quality and useful content & optimizing it for search engines and for
users.
💧 It is included relevant links from high quality sites.
💧 It is measuring the results.
Differences beween paid and organic search
It is important to know the differences between organic search and paid search .
There are various key points of this difference, These are given below:
Payment
SEO process is included six phases:
💥 Research:-
It is included business research and current state assessment and competitor analysis and keyword searching for content and sites. This is a second phase of search engine process.
💥 Planning and Strategy:-
It is included decisions on how to handle the content of a website. It is built links to the website and managed social media presence or technical implementaion strategies. This is a second phase of search engine optimization (SEO) process.
💥 Implementation:-
when optimization decisions on a site's webpages & the websites are executed. This is a third phase of search engine optimization.
💥 Monitoring:-
Where the activity of web spiders and traffic & search engine rankings or other metrics are observed for producing reports on which assessment will be performed. This is fourth important phase of search engine optimization process.
💥 Assessment:-
It is involved checking the summarized effects of the strategy against the SEO (search engine optimization) process's stated targets. This is a fifth important phase of search engine optimization process.
💥 Maintenance:-
Where both minor & major problems with the website's operation are handled. For example, new content that required optimization according to the strategy. This is the final or last important phase of search engine optimization process.
Advantages of SEO
🌼 Generate more visits to your website.
🌼 Increase the visibility of your brand.
🌼 Close your more sales.
🌼 Become a Market leader.
🌼 Provide valuable content.
🌼 Attract potential customer.
🌼 Avoid disturbing others.
🌼 Generate a high return on investment.
Disadvantages of SEO
👹 It takes time.
👹 The results are not guaranteed.
👹 More competition.
👹 It required constant Maintenance.
👹 It does not give profit at the beginning.
👹 The service cost is high.
👹 It generates penalties if done wrong.
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