digital marketing in india

Digital Marketing   Digital marketing is the marketing and advertising of a business,  person, product, or service using online channels, electronics  devices, and digital technologies. This is called a digital marketing. Examples of digital marketing- Digital marketing  includes  social media, email, pay-per-click(PPC),  search engine  optimisaion (SEO), and so on.  How is digital marketing different  from traditional marketing? Ans. Traditional marketing is used offline channels, while digital   marketing is used digital channels. Traditional marketing campaign may use some examples such as billboards, print ads, and mailers, while a digital marketing campaign is used social media,blog posts, & email to promote a business. In recent years, Traditional marketing and Digital marketing had begun to blur as even traditional channels such as billboards, tv ads, &direct mail have  developed a digital component to them.   Aims / Objectives of Digital Marketing There are various aim